Commercials · 2022
Gyada Solari
- Client Gyada Cosmetics
Ilmodol commercial
National television commercial for Ilmodol, an over-the-counter anti-inflammatory by Farmitalia.
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- Client
- Farmitalia
- Year
- 2021
- Category
- Commercials
- Location
- Catania
- Running time
- 0:20
- Roles
- Direction, Camera, Editing
Television commercial for Ilmodol, made for Farmitalia, a pharmaceutical company from Catania. Ilmodol is an over-the-counter anti-inflammatory based on naproxen sodium, sold in pharmacies throughout Italy.
Like the others in the series, it runs twenty seconds. Advertising an over-the-counter medicine comes with firm limits on what may be shown and said: the directing job is to build a situation an audience recognises within a couple of seconds, while leaving the product the room the regulations require.
The other films made for the company are Ilmodec, Ilmocin and Didi3.
